In the Netflix and MVP live main event on Friday, December 19, at Miami’s Kaseya Center, Anthony Joshua (29-4, 26 KOs) delivered a sixth-round knockout of Jake Paul (12-2, 7 KOs).
The main event scored an estimated average minute audience (AMA) of 33 million Live+1 viewers globally from opening to closing bell, per VideoAmp and Netflix.
In addition, the fight was a standout moment for female fight viewership, with the Alycia Baumgardner vs. Leila Beaudoin co-main event drawing in an estimated AMA of 15 million Live +1 viewers globally.
The event reached Netflix’s Top 10 in 91 countries and ranked #1 in 45 countries, including the United States, the United Kingdom, Canada, Germany, Australia, Mexico, and Argentina.
Furthermore, the event set a new record as the highest-grossing boxing gate in the Kaseya Center’s history.
Jake vs. Joshua generated 1.25 billion impressions across Netflix’s global social channels.
Based on these numbers, and despite the loss, it’s safe to say that Paul, who suffered a broken jaw in this fight, is still one of the biggest names in the sport.
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