On Monday, the LA Clippers have unveiled their new brand look, establishing a set of marks that blend the team’s past, present, and focus on the future in a familiar but elevated colorway of naval blue, ember red, and Pacific blue.
The look includes a modernized version of the classic Clippers script that will adorn the front of the Icon and Association Edition jerseys next season. The new primary logo features a Clippers “C” that surrounds the points of a compass and an oncoming ship with basketball seams on the hull, a nod to the organization’s maritime roots and a symbol of its direction.
The team will wear uniforms and merchandise displaying the new logo and colors in the 2024-25 NBA season as the Clippers begin play in their new home, Intuit Dome.
Look at the new jerseys below:
Leave a Reply